Principles of Marketing
Catalog number: BUSX-250
Description: This examination measures knowledge and understanding of material typically taught in a lower-level undergraduate course in marketing. The content of the examination corresponds with course offerings such Introduction to Marketing, Basic Marketing, Principles of Marketing, Marketing Concepts, or Marketing Management. The examination tests for a knowledge of facts and terminology, an understanding of concepts and theories, and the student s ability to apply this knowledge and understanding within an organizational environment. (Multiple-choice examination.)
Exam Type: Multiple Choice
Credit / Level: 3.0 / Lower
Exam Fee: $95*
* Fee shown is for the exam only. Other associated expenses such as books and study resources, or travel, lodging, or providing any required documentation or background checks, are additional.
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If you are currently registered for an exam you must schedule your appointment (but do not need to take the exam) by June 30th 2014 in order to avoid the $50 USD or $60 USD administration fee.